by Bryce McCuin
Direct Response Marketers have unique needs when it comes to order fulfillment. Ever since our first foray into Direct Response Fulfillment over ten years ago, we have loved the excitement and high volume of the industry. In fact, it’s Direct Response that created the drive for us to expand our services from Business-to-Business into the multidimensional fulfillment operation that we are today. But it certainly wasn’t an easy transition!
For any first-timers to the DR space, the intricacies and challenges of things like order management, continuity, multi-pay and new offer configurations can be a bit daunting. We know because we’ve been there. It’s crucial as you get started to take the time to develop trusted partners that have significant expertise in the industry and do your homework.
We’re thankful for the help that we have received from our valued partners and would like to offer a little bit of help ourselves. Here, we’ve leveraged our years and years of experience to create this infographic highlighting some of the more important things you need to know regarding Direct Response Fulfillment. We hope this is a helpful tool in the preparation of your next Direct Response campaign! And of course, if we can be of any assistance, feel free to reach out to us for support.